BIO: Antonio A. Zivanovic

Antonio Zivanovic is a visionary entrepreneur and trailblazing tech founder, recognized as one of Canada’s Elite Insurance Advisors. With a passion for financial well-being and innovation, he leads two pioneering ventures: The ReFrame Group and ElektraFi.

As the founder and driving force behind The ReFrame Group, a B Corp dedicated to ethical business practices, Antonio has garnered numerous accolades for blending global expertise with a strong local focus. Under his leadership, ReFrame has become a leader not only in financial services but also in creating a positive social impact through its community-centered initiatives.

He is passionate about doing good business and feels strongly connected to the values and ethos of the B Corp movement. As a visionary entrepreneur, Antonio’s innovative spirit and dedication have lead to launch ElektraFi, a comprehensive solution designed to empower individuals to achieve their holistic financial health. By integrating best in class AI with human ingenuity, ElektraFi is setting new standards in the industry and helping people navigate their financial journeys with confidence.

A first-generation Canadian, Antonio balances his professional success with a rich family life. He is a proud father to three energetic boys, aged 3, 5, and 7, and husband to a psychiatrist. In his personal time, Antonio enjoys reading about stoicism, finding strength in its timeless principles, and is dedicated to rigorous physical training. He is also deeply committed to giving back to his community through various initiatives.